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[PRESS RELEASE – 16TH OCT 2023]

Sweet Cherry Announces Brand-New Imprint to Cater to Special Educational Needs

Leicester’s award-winning independent children’s publisher, Sweet Cherry Publishing, is proud to announce the launch of its groundbreaking new imprint, Every Cherry.

This innovative venture seeks to set a new standard for inclusivity in children’s literature by offering a diverse range of high-quality books specifically catered to people within the Special Educational Needs and Disabilities (SEND) community.

Every Cherry comes as a response to the pressing need for authentic representation and genuine accessibility in children’s literature. It aims to bridge the gap and ensure that children of all abilities and backgrounds have the opportunity to find stories that they can enjoy with ease.

Sanjee de Silva, Publisher at Sweet Cherry, is particularly thrilled for the imprint to launch, saying: “Every Cherry is incredibly exciting. It will be a safe space where children and adults with SEN requirements can enjoy the same books that everybody else loves. We’re not looking to separate those with learning difficulties and leave them with different, less-exciting stories; we’re ensuring that they have access to the same very tales that the world already adores.”

By leveraging a range of SEND devices, techniques and technologies, Every Cherry will bring reading materials of the highest quality to people within the community, so it’s sure to become a renowned brand within the space – especially because of the opportunities it presents in the ways of both education and reading for pleasure.

Every Cherry’s debut titles are set to be released in Spring 2024, and the imprint promises a captivating line-up of stories, each carrying the core message of inclusion and celebrating the unique qualities of every individual.

Abdul Thadha, the Managing Director at Sweet Cherry Publishing, warmly extends an invitation to educators, parents, librarians and distinguished members of the SEND community to embark on an exhilarating journey with him and the team. Sweet Cherry are striving towards constructing a literary landscape that embraces inclusivity and celebrates diversity.

You are wholeheartedly encouraged to connect with the Every Cherry imprint via their dedicated address: [email protected].

ENDS

For all publicity or marketing enquiries, please contact:

Morgan Lloyd | Marketing and Publicity Executive | [email protected]